Adding a 2048-bit SSL certificate with SHA-2 hash algorithm provides a minor rankings increase in Google Search. Past few months analysis showed positive results to many website owners using SSL certificates. Please note, changes makes just light/minor increase in the rankings while the content quality factor stays the major one. However, sometimes even one position increase may significantly improve the sales and conversions.
Head of Seach department from Google said he'd love to change search algorithm by adding SSL ranking factor and just after five months Google makes it real.
Wednesday, November 29, 2017